What is Portfolio and how to do a Professional one?
What is Portfolio and how to do a Professional one?
This is the sixth
lesson in the freelancing tutorial, in which we will look at introducing
Portfolio and how to set up a professional Portfolio.
After you have
determined what is the most appropriate area for you in freelancing and know
the most important skills and tools for freelancing, it remains for you to prepare
your distinctive business models "Portfolio" and know how to display
them to attract customers and start your journey to freelancing on the Internet.
What is Portfolio?
Portfolio is a
special file that talks about your profession and what you have accomplished in
it. It also enables you to display your work on a number of different platforms
at any time and any time, which guarantees you to get comments from your
colleagues in the profession who can help you to develop your business, and one
of the companies may see your work Also and requests to contract with you.
A Good Portfolio
is an organized document that introduces you to people and explains your work,
study certificate and professional interests, and it enables you to share your
work with potential clients on the Internet.
Portfolio is like
a CV that you show when applying for certain jobs, but there is a difference
between it and the regular CV and that varies according to the nature of the
profession you are applying to, and in Portfolio the skills that you have are
embodied and they are the most important when applying for the job.
Portfolio is more
comprehensive than the CV where you will put all your professional and personal
information on the Portfolio, you will present your business models and talk about yourself a
little in a brief professional context , that is, you will
explain the type of business you want to cooperate in and will mention the
places or clients that you have cooperated with.
Portfolio is a
permanent and widespread presentation of your various works, unlike a CV that
you only show if you apply for a specific job, and no-one other than them will
see it.
Thus we can say
that the idea of a portfolio is a file to present the
business in the first place, so you will need somewhere in which to present
your previous works or even voluntary business models for you in order to
attract new customers and expand your professional circle, and with the spread
of work on the Internet the idea of portfolio has become faster, better
and more practical.
Portfolio differs
depending on the job offered to it, Portofolio graphic designer is different
from the portfolio of the author or translator, and other professions.
How to create your Portfolio
The idea of a portfolio
differs from one profession to another and by the means of displaying it as well,
and in the main it does not matter where the presentation of your works is more
than the content of your work itself, that is, the quality is the most
important and it is what you must search for in any job you provide, and that
each profession has a different content and nature, so there are different ways
Presentation and handling methods.
The most
important thing for the customer is to see that your business is suitable and
attractive so that he can deal with you and trust you. There are several sites that help you
do this, on top of which are the freelancing platforms themselves, which have a
place to display works in any field.
Some specialized
places that can help you in the work of your portfolio
Contently
It is one of the
most famous portfolios industry websites on the Internet for a different number
of professions, which allows you to make business models well, attractive and
indefinite for a specific profession.
WordPress
If you work as a
translator or content writer, you can publish your translated works or articles
on your own blog, and publish its link in multiple places until many people see
it and one of the most popular sites in this wordpress blog.
Flickr
If you work as a
freelance photographer, it is indispensable for you to market for yourself and
create your own business gallery. One of the great platforms for displaying
photos is Flickr, which is an international social scene and an ancient site
for photographers and others, and it can attract different customers from all
countries of the world.
YouTube
If you work in
motion graphics, you will need widespread platforms and accept videos. On top
of all platforms is YouTube, which is a nice way to show business and attract
customers towards you.
SoundCloud
If you are
working as a standalone voiceover, you must have your own Portfolio, which will
be through an audio platform, and the best in this area is the SoundCloud, the
most popular voice platform in the world.
Behance
Whoever works as
a graphic designer can display his work on several sites dedicated to that,
including Behance, And is one of the sites that display
your business in an organized and valuable way.
Things to know before making Portfolio
-1 You must
diversify in the works that you offer. Do not display all forms in one style
unless you are specialized in this field only.
If you are a
content writer, do not only put your work in the field of cooking only if you
only write in it, but you must diversify your writing so that the customer sees
your strengths in different areas.
-2 It is not
necessary to put all your works at once in your portfolio, but rather it is
enough to put your most important and important works, especially the most
successful ones.
3- It is very
preferable for you to have a logo on all your work, especially if you are
determined because all business models are subject to theft.
-4 In each model you
have to talk a little bit about the mechanism of action, talk about the tools
you used and the auxiliary resources so that the target customer understands
that you are not working at random .
5- It is also
necessary that you target a specific category and your business models are
appropriate for this category, so you see that dealing with foreigners does not
require an Islamic graphic design or a symbol of Arab culture, so always choose
appropriate models for who you will deal with.
Portfolio is an
important thing for any standalone on the Internet, but it is more important to
know that if you are going to imitate some business models of others, it is
best not to do it because it will only make you more harmful.
Just create your
own portfolio to find your potential customers soon, and don't hesitate and start
now.
Here you can find our previous freelancing lessons
